Google search rankings favour mobile friendly websites

Is your website mobile friendly?

You may have heard the term ‘mobilegeddon’ in the press recently. It is all to do with websites changing to suit the needs of mobile users. Google has announced that from 21st April 2015 websites which are not mobile friendly could drop down search rankings dramatically.

Check if your site is mobile friendly

If you are unsure if your website is mobile friendly, you can do a quick check by entering the web address here.
The change is designed to help users find search results formatted for their device, Google said. The company often makes tweaks to its algorithms and technology powering search. Google usually keep quiet about their algorithms so the fact that this has been announced suggests Google expects the change to cause a big impact, potentially affecting traffic and revenue for a number of sites that heavily rely on search results.

Why are they doing this?

Over the past few years more and more people access the internet via smartphones and tablets. Adults in the UK will spend more time on mobile devices than desktop computers in 2015, according to research from eMarketerThe company also predicts that mobile search will surpass desktop into the next year.

Planet Amazing can help!

Planet Amazing specialise in building websites that are fully responsive and mobile friendly. We develop using the most widely used and easy to maintain content management system that exists, [icon color=”Extra-Color-3″ size=”tiny” image=”fa-wordpress”]WordPress. Naturally our websites automatically scale down for mobiles, this means you are not paying out for a dedicated mobile website and a desktop version.

If you need help in mobile friendly web design you can find more details on our website